About
A CFO Mindset,
Built for Small Business.
Goodhew Financial LLC
Financial Consulting for Small Business
The Story
Financial clarity shouldn't be a luxury reserved for large companies.
Goodhew Financial LLC was founded on a straightforward belief: small business owners deserve the same quality of financial insight that enterprise companies pay full-time CFOs to provide — without the overhead, the jargon, or the complexity.
I work directly with small business owners to build the financial infrastructure their businesses need to grow with confidence. That means easy-to-read dashboards, organized processes, and clear cash flow visibility — delivered in plain English, not spreadsheet formulas.
My approach is collaborative and practical. I take the time to understand how your business actually works before recommending anything. The goal is always the same: give you the financial clarity you need to make smarter decisions and run your business with confidence.
How I Work
Principles That Guide Every Engagement
Clarity Over Complexity
Financial reports shouldn't require a translator. Every dashboard and deliverable I produce is designed to be immediately understood by the person running the business — not just the accountant.
Practical, Not Theoretical
I focus on what actually moves the needle for small businesses: clean books, visible cash flow, and processes that don't break when you're busy.
Collaborative by Design
I work with you, not at you. That means learning how your business operates before recommending anything — and building tools that fit your workflow, not a generic template.
Data You Can Trust
Good decisions start with accurate numbers. I make sure your financial data is organized, reconciled, and reliable before we build anything on top of it.
Experience
Practical expertise across the full financial picture.
I've worked with small businesses across a range of industries — from retail and hospitality to professional services and trades. Every engagement has sharpened my ability to quickly understand a business's financial health and build the tools that make a real difference.
Financial analysis and reporting for 50+ small businesses
Expertise in cash flow modeling and forecasting
Dashboard design using modern BI and spreadsheet tools
Process documentation and financial workflow optimization
Experience across retail, services, hospitality, and professional services
Let's talk about your financial picture.
A 30-minute conversation is all it takes to understand where you stand and what financial clarity could look like for your business.